The wet dream of any individual in the public arena, or any corporation desirous of only good press, is to own a media outlet that people trust: think NBC and General Electric or Rupert Murdoch and Fox News. Over the years Walmart has attempted to broadcast a friend vibe, but that hasn’t always worked as […]
Archive for the 'Wal-Marting Across America' Category
I’m shocked, shocked to find out that Walmart is using a fake front group run by a PR firm to drum up support for building more stores in Chicago.
… does whatever a smiley can he feckin’ wants. Jack Neff at Ad Age is clearly enamored with Walmart online. And just as clearly, Jack hasn’t taken a long look at the consistent way Walmart stumbles about in cyber space like a superhero with a cattle prod up his bum. On Monday Jack wrote: There […]
Last week reader and Wal-Mart corporate employee Holly J took me to task for not writing about the good actions Wal-Mart takes. I said that the good news is the responsibility of Wal-Mart and the flacks at Edelman. But today I came across a good story about Wal-Mart and guess what Holly? There’s nothing from […]
Rand is back, bragging about the wonders of smaller bottles of laundry detergent: Second, these changes are great b/c they end up being about more than just Wal-Mart. Because this was done in partnership with the suppliers of detergent focused on efficiency across the entire supply chain, the impact will be seen at the rest […]
We exposed Jim and Laura as floggers, but real RVers do stop at real Wal-Marts where they can park overnight for free. And while gas prices may render the RV a dinosaur, Louise Hornor and Sean Welsh are having a good time in their Odyssey. I am at the Wal-Mart off Exposition in Aurora (map), […]
Originally, I had planned to use this space today to take a very close look at the NYT story on Check Out which I first saw last night. However, having now read Gawker’s take on the same story I feel that anything I write would so pale in comparison that I should just keep this […]
An interview with Richard Edelman from Ad Age (via Sixty Second View): Ad Age: Edelman was at the center of a big social-media blunder in 2006, when the firm was exposed for creating fake blogs on behalf of Wal-Mart. What did you learn from that episode? Mr. Edelman: In every step forward, you have to […]
PR Week covers the “absorption” of Working Families for Wal-Mart by the Death Star in Bentonville: BENTONVILLE, AR: Working Families for Wal-Mart (WFWM), the Edelman-run group designed to serve as a positive public face composed of supporters of the retailer, is being changed into a completely in-house endeavor. The company characterized the move as a […]
I knew there was a chance that southern California would see another grocery strike this year. I didn’t know it had been resolved and I certainly didn’t know it had been resolved so favorably towards labor. Here’s the San Francisco Chronicle: The contract signed in July by the grocery companies in Southern California – Ralphs, […]
Many thanks to Jeremiah Owyang for copying out recent comments from Wal-Mart’s Facebook site because I really didn’t feel like joining Facebook in order to read them myself. [There are some things I won’t do just for blogging purposes. Besides, what if it turns out I don’t have any friends?] Take a look at them […]
I wonder if this forum bothers to mention us. Update: You know, it just struck me that some of you out there might not know what I’m talking about in this post. So, for the sake of history, you should all know that the whole “Jim” and “Laura” saga started right here.
Jeff has already handled this post by Hamilton Nolan at P.R. Week. However, I want to offer a big chunk of what Jeff didn’t use because Nolan is making a point I’ve been making off and on for months now much better than I (a non-PR person) ever could: Whatâ€™s important is that any description […]
By now, the New Yorker article on the Wal-Mart spin team is old news. Nevertheless, I want to emphasize a part that Peter has already considered to make a slightly different point quite near and dear to my heart: St. Claire was one of the forces behind Working Families for Wal-Mart, which paid for his […]
On Friday, I noted that Grapevine, TX Wal-Mart cashier LaToya Machado sure talks to the media a lot about Wal-Mart’s computerized scheduling system. Little did I know. Wal-Mart Watch has done what I’m assuming is an exhaustive count: Most recently she appeared in a Marketplace interview on March 17, 2007. LA TOYA MACHADO: And now […]