GREEN IS STILL A WORTHLESS WORD…

Companies around the globe have rushed in recent years to slap a Green label on their products, their processes, their businesses. The term has no meaning because Green means whatever I, or anyone else, want it to mean. Until someone calls you out.

From the Broward County New Times:

A few blocks from the jewelry factory’s entrance in La Paz, Bolivia, Julia and Maria look over their shoulders to see if the night guards are watching. The two young Aymara Indian women shiver in the cold night air and lower their heads as they speak.

“It’s a horrible experience, but it’s what I have to do to feed my kids,” says Julia, a 20-something mother of two. “Supervisors yell at us constantly, and if we don’t finish our work quickly enough, we are told: ‘The doors are open for you to go.’ ”

Says Maria: “There isn’t even soap or adequate masks to protect from the dust.” Their list goes on — insufficient pay, strip searches upon exiting, discouragement from attending night school because it would interfere with work.

Barely a few moments have gone by and they are nervously shifting in place. After another over-the-shoulder glance, Julia’s slightly widened eyes say, “We’ve got to go.” Courage spent, they pull their jackets tighter against the chilly wind and walk off toward their homes in the impoverished neighboring city of El Alto.

The two women don’t know it, but thousands of miles away, their daily labor is sold by South Florida-based jewelry manufacturer Aurafin under the guise of “responsible sourcing.” (Names of current and former Aurafin factory workers have been changed to avoid retribution.) In 2008, Aurafin teamed up with Walmart, and the largest retailer on Earth sells this so-called responsibly sourced jewelry under a product line named Love, Earth. Aurafin and Walmart say the jewelry is made in conditions that favor the workers and the environment, a claim contradicted by tales from current and former workers.

This is not the first time we’ve discussed this jewelry.

Jeff Hess: Have Coffee Will Write.Walmart,Wal-Mart,

One Response to “GREEN IS STILL A WORTHLESS WORD…”

  1. [...] GREEN IS STILL A WORTHLESS WORD… Companies around the globe have rushed in recent years to slap a Green label on their products, their processes, their businesses. The term has no meaning because Green means whatever I, or anyone else, want it to mean. Until someone calls you out. Keep reading… [...]

Leave a Reply

*
To prove you're a person (not a spam script), type the security word shown in the picture. Click on the picture to hear an audio file of the word.
Anti-spam image