Edelman and Wal-Mart are still lying to the blogosphere

Peter’s find deserves its own post. Here’s Kate Marshall’s job description at Paid Critics:

Kate Marshall works for Edelman. One of her clients is Working Families for Wal-Mart.

Here’s Kate Marshall describing her job to other alumni of the James Madison University School of Media Arts and Design:

I’m onto job #2, this time working as an account exec at Edelman Public Relations Worldwide in DC. I work on the Wal-Mart account and am usually responsible for researching, creating backgrounders, fact sheets, and talking points, and pitching the media.

[Emphasis added]

The Working Families for Wal-Mart account IS the Wal-Mart account. I realize everybody with half a brain in their head knows this, but this is nonetheless an important distinction since Wal-Mart spokespeople still make claims like this:

“We won’t comment on the RV tour, since it was a Working Families for Wal-Mart initiative and we didn’t have anything to do with it.”

Again, WHY DOESN’T ANYBODY SEEM TO HAVE A PROBLEM WITH THIS?

2 Responses to “Edelman and Wal-Mart are still lying to the blogosphere”

  1. Don Alphonso says:

    I do have a problem. The sad thing is some bloggers say, Oh, it´s so obvious they´re paid by Wal-Mart. But your find maybe will change the whole thing :-)

  2. Don Alphonso says:

    Lying in the making: Edelman is changing the author-IDs on forwalmart, too:

    http://www.forwalmart.com/about-miranda/
    Miranda Grill works for Edelman. One of her clients is Working Families for Wal-Mart.

    Too bad they didn´t change everything: Compare the autor-ID here:

    http://www.forwalmart.com//?storyId=1558
    http://www.forwalmart.com/blogAuthor/?authorId=6321828

    and here

    http://www.forwalmart.com//?storyId=1406
    http://www.forwalmart.com/blogAuthor/?authorId=5566406

    and see where you end up.

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