Walmart has embraced the term “Walmart women.”

Now I've seen everything. Walmart has embraced the term "Walmart women." From a press release I found on Marketwatch:
Research shows that in today's economic climate Americans are shopping at Walmart more than ever. More than half of all Americans -- including more than two-thirds of Walmart women -- surveyed by Voter/Consumer Research of Washington, D.C., say they are more likely to shop at Walmart now, compared to six months ago. In addition, the overwhelming majority of this core voting bloc of women (91 percent) are favorable toward Walmart. Also, nearly half of registered voters who are currently undecided on the presidential election say they are more likely to shop at Walmart today than they were six months ago.
Of course, Walmart wants its store managers to vote Republican. But how do you get women who are being affected badly by the economic policies of the current Republican administration to support a company that wants four more years of the same? Misleading advertising, of course:
Walmart will continue to run a series of ads that highlight the unique cost-saving opportunities the company provides its customers, including the $4 Prescription Program that has saved Americans an estimated $1 billion. The 15-second ads, which began airing on Aug. 25, tout the convenience of Walmart's one-stop shopping, allowing customers to save money on gas while taking advantage of the company's low prices. This campaign is part of a larger effort to highlight the everyday low prices and savings consumers find at Walmart versus other retailers.
Of course, Walmart's record on women's issues are absolutely horrendous yet Walmart believes women will support the company anyways. Remind you of anyone?

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